{"id":2163,"date":"2020-08-18T06:12:29","date_gmt":"2020-08-18T06:12:29","guid":{"rendered":"https:\/\/www.kreativemachinez.com\/blog\/?p=2163"},"modified":"2020-08-21T06:46:28","modified_gmt":"2020-08-21T06:46:28","slug":"6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1","status":"publish","type":"post","link":"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/","title":{"rendered":"6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]"},"content":{"rendered":"<p style=\"text-align: justify;\">The changing times demand changing strategies. And we\u2019re in a similar position right now wherein your social media marketing strategy demands an overhaul due to the pandemic and economic downturn.<\/p>\n<p style=\"text-align: justify;\">Consumers\u2019 purchasing power has declined; their consumption and browsing patterns have shifted; their primary and secondary needs are varied too as opposed to their needs in the pre-covid19 world. You need to redefine your social media marketing approach to tackle the challenges and opportunities of now.<\/p>\n<p style=\"text-align: justify;\">Of course, that\u2019s not easy. Unless you have the <a href=\"https:\/\/www.kreativemachinez.com\/\"><strong><b>best SMO company in Kolkata<\/b><\/strong><\/a>\u00a0by your side, you\u2019re more likely to lose your marketing dollars in these challenging times. But to help you stay on the right lane, ride in the right gear, and maximize the returns\u2026 here are 6 social media marketing mistakes you want to avoid in this recession:<\/p>\n<p><iframe loading=\"lazy\" title=\"Do Your Branding Perfect with Kreative Machinez\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/T9tfqDkf7do?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<ol>\n<li style=\"text-align: justify;\"><b><\/b><strong><b>Stopping social media marketing altogether<\/b><\/strong>. Many business owners are already doing it. You don\u2019t want to be one of them<em><i>.<\/i><\/em>Just like when your website hits a glitch and you immediately hire a <a href=\"https:\/\/www.kreativemachinez.com\/services\/kreative-development-hub\/\"><strong><b>web development services<\/b><\/strong><\/a>\u00a0provider without any option, social media marketing is similar. Important and mandatory even; especially in today\u2019s time when you need to reach out to the right people, at the right time, with the right message, to keep your business afloat. Digital marketing \u2013 or in the current context, social media marketing \u2013 is that one thing that will help business owners survive this recession. You don\u2019t want to pull the plugs on that in the name of \u201ccost-cutting\u201d.<\/li>\n<li style=\"text-align: justify;\"><strong><b>Refraining from paid ads<\/b><\/strong>. Yes, your business might be going through financially difficult times. But then it\u2019s essential to realize that social media marketing isn\u2019t a cost but an investment; an investment that can reward you with great ROI if done right. So, getting reluctant about spending on paid social media ads can be a bad move. In fact, this is absolutely a great time to invest in paid ads because their cost rate has come down owing to the ongoing events. For instance, due to coronavirus, Facebook has cut its ad rates by as much as 20 percent. You can tap on such low-cost ad opportunities to unlock amplified returns.<\/li>\n<\/ol>\n<p style=\"text-align: left;\">Read Next Part: <a href=\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-2\/\"><strong><b>6 Social Media Marketing Mistakes to Avoid in a Recession [PART 2]<\/b><\/strong><\/a><\/p>\n<p>Audio : <a href=\"https:\/\/www.kreativemachinez.com\/blog\/wp-content\/uploads\/2020\/08\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1.mp3\">6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The changing times demand changing strategies. And we\u2019re in a similar position right now wherein your social media marketing strategy demands an overhaul due to the pandemic and economic downturn. Consumers\u2019 purchasing power has declined; their consumption and browsing patterns have shifted; their primary and secondary needs are varied too as opposed to their needs&hellip; <a class=\"more-link\" href=\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/\">Continue reading <span class=\"screen-reader-text\">6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2165,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[310,451,453,156,454,28,452],"class_list":["post-2163","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-best-smo-company","tag-best-smo-company-in-kolkata","tag-smo-company","tag-smo-company-in-india","tag-smo-company-in-kolkata","tag-web-development-services","tag-web-development-services-in-kolkata","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]<\/title>\n<meta name=\"description\" content=\"Still using the same social media marketing strategy as the world struggles with economic challenges? You need to change to prevent losses and drive higher ROI. Avoid these 6 social media marketing mistakes during recession.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]\" \/>\n<meta property=\"og:description\" content=\"Still using the same social media marketing strategy as the world struggles with economic challenges? You need to change to prevent losses and drive higher ROI. Avoid these 6 social media marketing mistakes during recession.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/\" \/>\n<meta property=\"og:site_name\" content=\"Kreative Machinez Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-18T06:12:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-21T06:46:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kreativemachinez.com\/blog\/wp-content\/uploads\/2020\/08\/web-development-services.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"422\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kreative Machinez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kreative Machinez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/\",\"url\":\"https:\/\/www.kreativemachinez.com\/blog\/6-social-media-marketing-mistakes-to-avoid-in-a-recession-part-1\/\",\"name\":\"6 Social Media Marketing Mistakes to Avoid in a Recession [PART 1]\",\"isPartOf\":{\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#website\"},\"datePublished\":\"2020-08-18T06:12:29+00:00\",\"dateModified\":\"2020-08-21T06:46:28+00:00\",\"author\":{\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/fd49e27efe262c2a17ce348294f3ca7b\"},\"description\":\"Still using the same social media marketing strategy as the world struggles with economic challenges? 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