{"id":701,"date":"2017-07-20T12:29:30","date_gmt":"2017-07-20T12:29:30","guid":{"rendered":"https:\/\/www.kreativemachinez.com\/?p=701"},"modified":"2020-01-09T12:50:45","modified_gmt":"2020-01-09T12:50:45","slug":"5-statistics-to-get-you-very-serious-about-content-marketing-in-2017","status":"publish","type":"post","link":"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/","title":{"rendered":"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017"},"content":{"rendered":"<div align=\"justify\">\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">Brands and businesses who relies on \u2018spray and pray\u2019 marketing practices are still coming to terms with the fact that the age of content marketing has dawned. And no more are those black-hat methods as effective as they once were. The consumers are too smart today- and so is Google, Yahoo, and other search engines. <\/span><\/p>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">If you\u2019re behind this trend, now might be the perfect time to change your marketing approach and incorporate valuable content into the core part of your overall digital strategy. <\/span><\/p>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\"><i>Why?<\/i><\/span><\/p>\n<p class=\"western\" lang=\"en-US\"><em><strong><span lang=\"en-IN\">Here are 5 interesting content marketing statistics- <\/span><\/strong><\/em><\/p>\n<ol>\n<li>\n<h2 class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">Content Marketing costs 62 percent less than outbound marketing and generates 3 times as many leads<\/span><\/h2>\n<\/li>\n<\/ol>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">In fact, it is one of the cheapest forms of digital marketing that actually delivers a high-flying outcome. So stop with paid searches and invest the same resource and energy in producing unique contents. <\/span><\/p>\n<ol start=\"2\">\n<li>\n<h2 class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">For every $1 spent, email content gives back $38 in ROI<\/span><\/h2>\n<\/li>\n<\/ol>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">Email marketing is an important part of content marketing. Offering a much wider and personal reach to the target audience and customers, email delivers 38-fold higher ROI on every $1 spent on it. <\/span><\/p>\n<ol start=\"3\">\n<li>\n<h2 class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">73 percent of major organizations hire professionals to manage their content marketing strategy<\/span><\/h2>\n<\/li>\n<\/ol>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">They say learn from industry leaders and successful competitors. This is what top organizations do today- 73 percent of them hire dedicated <\/span><a href=\"https:\/\/www.kreativemachinez.com\/kreative-content-hub\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span lang=\"en-IN\"><b>SEO content writing services<\/b><\/span><\/a><span lang=\"en-IN\"> to produce unique content every day and to overlook their whole content strategy. <\/span><\/p>\n<ol start=\"4\">\n<li>\n<h2 class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">Content marketing offers nearly 6 times higher conversion<\/span><\/h2>\n<\/li>\n<\/ol>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">A study found that adopters of content marketing saw an increase in their website conversion rate by 6x. Those who didn\u2019t, saw a meager 0.5 percent increase in conversion rate over the same period. <\/span><\/p>\n<ol start=\"5\">\n<li>\n<h2 class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">9 out of 10 B2B buyers said that content majorly affect their purchasing decision<\/span><\/h2>\n<\/li>\n<\/ol>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">Personalized and well-targeted content majorly influence buyers\u2019 purchasing decision. And a survey in B2B niche proved this well. Not just that but content also plays a crucial role in customer retention and brand building which further adds to the sales in the long run. <\/span><\/p>\n<p class=\"western\" lang=\"en-US\"><span lang=\"en-IN\">These are 5 solid statistics that should pull all your attention to content marketing now and the next year. So be a bit smarter in 2017; improve your sales and revenue easily, with low customer acquisition cost. Have one of the best <\/span><a href=\"https:\/\/www.kreativemachinez.com\/kreative-promotion-hub\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span lang=\"en-IN\"><b>digital marketing companies in India<\/b><\/span><\/a><span lang=\"en-IN\"> by your side to help you build a winning content strategy. <\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Brands and businesses who relies on \u2018spray and pray\u2019 marketing practices are still coming to terms with the fact that the age of content marketing has dawned. And no more are those black-hat methods as effective as they once were. The consumers are too smart today- and so is Google, Yahoo, and other search engines.&hellip; <a class=\"more-link\" href=\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\">Continue reading <span class=\"screen-reader-text\">5 Statistics to Get You (VERY) Serious about Content Marketing in 2017<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1754,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,39,46],"tags":[38,47],"class_list":["post-701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-digital-marketing-company-in-india","category-seo-content-writing-services","tag-digital-marketing-companies-in-india","tag-seo-content-writing-services","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Statistics to Get You (VERY) Serious about Content Marketing in 2017<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017\" \/>\n<meta property=\"og:description\" content=\"Brands and businesses who relies on \u2018spray and pray\u2019 marketing practices are still coming to terms with the fact that the age of content marketing has dawned. And no more are those black-hat methods as effective as they once were. The consumers are too smart today- and so is Google, Yahoo, and other search engines.&hellip; Continue reading 5 Statistics to Get You (VERY) Serious about Content Marketing in 2017\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\" \/>\n<meta property=\"og:site_name\" content=\"Kreative Machinez Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-20T12:29:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-09T12:50:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kreativemachinez.com\/blog\/wp-content\/uploads\/2017\/07\/content-marketing1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"677\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kreative Machinez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kreative Machinez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\",\"url\":\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\",\"name\":\"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017\",\"isPartOf\":{\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#website\"},\"datePublished\":\"2017-07-20T12:29:30+00:00\",\"dateModified\":\"2020-01-09T12:50:45+00:00\",\"author\":{\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/fd49e27efe262c2a17ce348294f3ca7b\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#website\",\"url\":\"https:\/\/www.kreativemachinez.com\/blog\/\",\"name\":\"Kreative Machinez Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.kreativemachinez.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/fd49e27efe262c2a17ce348294f3ca7b\",\"name\":\"Kreative Machinez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a735bf33e5985afe7021b31af6d2881b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a735bf33e5985afe7021b31af6d2881b?s=96&d=mm&r=g\",\"caption\":\"Kreative Machinez\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/","og_locale":"en_US","og_type":"article","og_title":"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017","og_description":"Brands and businesses who relies on \u2018spray and pray\u2019 marketing practices are still coming to terms with the fact that the age of content marketing has dawned. And no more are those black-hat methods as effective as they once were. The consumers are too smart today- and so is Google, Yahoo, and other search engines.&hellip; Continue reading 5 Statistics to Get You (VERY) Serious about Content Marketing in 2017","og_url":"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/","og_site_name":"Kreative Machinez Blog","article_published_time":"2017-07-20T12:29:30+00:00","article_modified_time":"2020-01-09T12:50:45+00:00","og_image":[{"width":677,"height":300,"url":"https:\/\/www.kreativemachinez.com\/blog\/wp-content\/uploads\/2017\/07\/content-marketing1.jpg","type":"image\/jpeg"}],"author":"Kreative Machinez","twitter_card":"summary_large_image","twitter_title":"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017","twitter_misc":{"Written by":"Kreative Machinez","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/","url":"https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/","name":"5 Statistics to Get You (VERY) Serious about Content Marketing in 2017","isPartOf":{"@id":"https:\/\/www.kreativemachinez.com\/blog\/#website"},"datePublished":"2017-07-20T12:29:30+00:00","dateModified":"2020-01-09T12:50:45+00:00","author":{"@id":"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/fd49e27efe262c2a17ce348294f3ca7b"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kreativemachinez.com\/blog\/5-statistics-to-get-you-very-serious-about-content-marketing-in-2017\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.kreativemachinez.com\/blog\/#website","url":"https:\/\/www.kreativemachinez.com\/blog\/","name":"Kreative Machinez Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kreativemachinez.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/fd49e27efe262c2a17ce348294f3ca7b","name":"Kreative Machinez","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kreativemachinez.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/a735bf33e5985afe7021b31af6d2881b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a735bf33e5985afe7021b31af6d2881b?s=96&d=mm&r=g","caption":"Kreative Machinez"}}]}},"_links":{"self":[{"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/posts\/701"}],"collection":[{"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/comments?post=701"}],"version-history":[{"count":1,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/posts\/701\/revisions"}],"predecessor-version":[{"id":1755,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/posts\/701\/revisions\/1755"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/media\/1754"}],"wp:attachment":[{"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/media?parent=701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/categories?post=701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kreativemachinez.com\/blog\/wp-json\/wp\/v2\/tags?post=701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}