Officially, Google said that their big March 2024 Core Update was over on April 19th. Google's March update was one of the biggest and trickiest ones they've ever released. From beginning to end, it took a crazy 45 days because Google had to update a lot of core processes in its search algorithms. Even though Google only confirmed it a little while later, the SEO community already knew the update was done because ranking changes had stopped. But because of the late news, some people were not sure if Google had really finished this game-changing update when they said they had. You can read the most important Google Updates in 2024 and how they have changed the search engine world on our blog.
The Primary Google Core Update: Google's Big Move Against Low-Quality Content
We've all been there: looking for something online and getting pages and pages of information that isn't useful, helpful, or even clear. To put it mildly, it's annoying. It looks like Google heard us and chose to do something. The tech giant released one of its biggest algorithm updates yet in March 2024. Its main goal was to make search results less cluttered. This 2024 Google update completely changed the game because it targeted the huge amount of low-quality content that was filling the internet, which was often made by computers.Google's New Approach
Google's 2024 core update sought to cut the quantity of spammy, low-quality content in search results by a staggering 40%. The point here is that Google does not overtly prohibit the use of AI in content development. Instead, the upgrade aims to ensure that all content, regardless of origin, satisfies specific quality requirements. The goal is to prioritize truly useful, high-quality, and informative content that adds actual value to users.What Does This Mean for You?
It's obvious that you need to review your content strategy if this upgrade had an impact on your website or content. Content that is created only to manipulate the system will no longer be accepted by Google. As an alternative, you'll need to refocus your efforts on producing genuinely useful, educational, and entertaining content that improves the user experience. This is making the time and effort to write original, thoughtful, and thoroughly researched articles that provide readers with something fresh and valuable. You can still use AI technologies in your content creation process, of course, but you'll need to use them carefully. Regard AI as a supplement to human knowledge and creativity, not as a replacement for it. Utilize it to expedite some activities, such as brainstorming or research, but make sure the finished result is a well-written, polished piece of content that satisfies Google's quality requirements.Google's Search Documentation Updates 2024
- Downplaying Reversing Traffic: Google has taken down the claim that it is possible to reverse traffic decreases, recognizing that it is not always easy to determine the causes of ranking declines.
- Problems with Security and Spam: Google has modified its traffic graph illustrations to emphasize that algorithmic modifications and human activities are not technical problems, but rather problems with spam, security, or algorithmic updates.
- Technical Issues Clarification: To be more accurate, the documentation now refers to "technical issues across your site" rather than "page-level technical issues."
- Advice on Algorithmic Changes: Google has released new guidelines that highlight the importance of producing informative, dependable, and user-focused content in order to address both minor and major decreases in ranking places brought about by algorithmic changes.
- Site Moves and Migrations: A minor change in terminology, referring to "site moves and migrations" instead of "you recently moved your site.