algorithm update
Kreative Machinez
7th April 2016

Google’s Launch of New Algorithm Will Support Mobile-Friendly Websites

For the last few years, Google has been encouraging website makers to create sites that are mobile friendly. This led to the widespread popularity of responsive design practices all around the world. In fact, with the introduction of the mobile-friendly update Mobilegeddon, investing in mobile friendly websites became a necessity as any site not made in this way would suffer from poor ranking in the search engine result pages. Google recently announced on their Webmaster blog that at present they are all ready with their latest updates that are going to enhance the effects of their recently launched mobile-friendly algorithm.

Google’s announcement of algorithm update from May

On April 21st, 2015, Google launched an algorithm that was specifically meant for supporting mobile-friendly websites. Their latest update is also going to be a step in that same direction and is supposed to boost the impact of this previous algorithm launch. The new update that is going to be launched from May onwards will further increase the effects of mobile-friendly ranking signals that were brought about by last year’s algorithm. The sites that are already made to be mobile-friendly will not be impacted by this new roll out of algorithm update.

Once the algorithm update takes place, it will do so gradually which means that a sharp drop on ranking for non-mobile-friendly sites is unlikely to be seen. It is however difficult to tell at the present moment how much time it is going to take for the entire algorithm to roll out. Currently experts are assuming that it is likely to behave like the Panda 4.2 rollout that took place gradually. Google has however stated that the update is going to roll out from the beginning of the month of May.

Possible features of the new algorithm update

The new mobile-friendly algorithm update is going to be a page by page signal, which means that it is going to take its own time to assess and analyze each page separately. It is likely for this reason that the update is probably going to roll out gradually. Depending on the speed taken by Google for crawling and indexing each of the pages in a website, it can take a bit of time for the final impact to be apparent. While experts believe that this new algorithm update is going to be less intense than the impact created by Mobilegeddon, it will still have a lasting influence on sites that are not yet updated for mobile-friendly usage.

Recent Blogs

2nd April 2024

Kreative Machinez

Google March 2024 Core Update: All You Need to Know

We expect that the combination of this Google core update and our previous efforts will collectively reduce low-quality, unoriginal content…

1st March 2024

Kreative Machinez

A Quick Guide to Create Location Landing Pages for Local SEO

Location landing pages help businesses show up in local searches. If you run a business that serves multiple areas, creating…

15th February 2024

Kreative Machinez

11 Marketing Tips for Online Retailers

Owing to the competition, running an online retail store is not easy for Online Retailers . Making your business stand out…

Blog Contact

    Get In Touch

    Services Required
    Social Media MarketingWebsite DevelopmentInfluencer MarketingBranding SolutionSearch Engine OptimizationContent WritingPerformance MarketingEvent MarketingConsultancyInstagram MarketingShopify Development