In the previous post of this 3-part series, we discussed how the people you’re attracting might not exactly be fitting to your buyer’s persona. This is actually a big problem people face in lead generation. You can hire the best...
Ask a good digital marketing company and they would tell you Google ad isn’t as easy as so many online articles/videos make it to be. It’s much more than just about bidding for long-tail keywords, getting the paid traffic, and driving...
Look beyond the cheap thrill of TikTok vs. YouTube, the question is valid. After all, with over 1.5 billion downloads, TikTok boasts 800 million active users worldwide. It is the sixth-largest social network. In India, on average, TikTok is on...
Your customers don’t have a lot of money to spend. So, it’s natural that your sales would take a hit. However, that said, recession doesn’t have to be so tasking for your business. You can turn this economic downturn into...
One might say the golden days of social media marketing is over when you would post one thing and it would get massive exposure. Today, the market has gotten more saturated and the number of competitors has tremendously increased. This...
97 percent of people read reviews for local business. (Source) 93 percent of consumers say online reviews impact their purchasing decisions. (Source) 57 percent for consumers will only use a business if it has four or more stars. (Source) There...
If you’re like the majority of business owners, your digital marketing strategy isn’t driving you desired result. And you wonder why? After all, it has got the genius, creativity, and data-why is its ROI still low? The answer isn’t very...
At what position is my website ranking for this particular keyword. This has long been a key metric to measure SEO success. But not anymore! In the new age of marketing, the sphere of search engines has undergone big changes...
