Tag: digital marketing companies in Kolkata

9 (Simple) Steps To Build a Strong Brand Identity (Pt 3/3)

Read the previous part of this three-part blog: 9 (Simple) Steps to Build a Strong Brand Identity (Pt 2/3) 7. Personalize your campaigns Personalizing your marketing campaigns will make your audience believe that you know who they are, what their...


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Is It Too Late for Video Marketing?

“Invest in video marketing!” For long, this was the go-to tip of every marketer and the best digital marketing companies in Kolkata and across the world. Those brands that rallied behind it saw exponential growth, while others struggled. Today, the digital...


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5 Tips to Increase Your Organic CTR in 2021

Click-through rate is one of the key search ranking factors. If your URL does manage to rank higher, but if people aren’t clicking on that result, its ranking will soon slip down. To maintain your higher position on SERP, you...


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A (Quick) Digital Marketing Checklist for January 2021

2021 is here! A new year doesn’t necessarily require a new digital marketing strategy; especially if what you have is already working well. However, it does demand subtle and smart changes to improve KPIs. In that context, to give your new...


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5 Marcomm Mistakes That Can Cost You Big (PART 3)

In the previous parts, we discussed how creating an insufficient amount of content and having friction in communication between you and your audience can hurt your marcom, resulting in long-term challenges. If you didn’t read it, please go here and...


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